24 Apr

The primary reason behind the creation of a website is to enhance conversion rates, with creating a good impression on visitors being a close second one. The landing page is a critical part of this process. It could happen that conversion rates are low and this could be due to a flawed landing page design.

You may have employed the services of the best web development company in Mumbai who may have used the best of practices but it still may not guarantee you dramatic changes in the conversion rates. It is possible that potential leads are being turned away due to this basic flaw which is indeed a potential deal-breaker for most organizations.

Let us explore these flaws in brief:

Lacking an informative yet attention-grabbing headline

When website visitors see a relevant website that is not only attractive but provides some relevant information too, it leads to a better level of interaction with the website. They would know what they can expect when they go further and helps to put all doubts to rest.

Lacking an attractive image

Having an eye-catching and appealing image on the landing page is mandatory in order to attract the visitor, encourage them to stay longer and explore\ the website further. In the absence of an impactful image or a truly captivating background, grabbing the viewer’s attention may become quite challenging. Don’t you feel a positive change of mood when you see a smiling face or a bright and colourful image on a website? It can lead to higher engagement and your prospect may not be too far from converting into a customer.

Being a respected name amongst website designers in Mumbai, Syspree Solutions ensures that the landing page isn’t text-heavy and cluttered. It strives to include only the relevant images and text so that the client’s message is highlighted easily.

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